Upstart Scotland // Play, not tests

About

Animation about the importance of play for children under 7. Part of campaign for awareness that parents can opt out of new P1 national tests in UK. #playnottests

Client: Upstart Scotland
Agency: Muckle Hen Productions


My role
Art director, designer, rigger and animator

Software: After Effects, Illustrator, Photoshop

Other credits

Animation: Oana Nechifor, Peter Shaw
Art Director: Oana Nechifor
Script: Sue Palmer
Narrator: Tam Dean Burn
Producer: Shona Donaldson at Muckle Hen Productions